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What do you look for in a candidate when hiring for a leadership role— what are a few key value adds that they need to bring to the table for you on day 1?

1 Answer
Diego Lomanto
Diego Lomanto
Ada Chief Marketing OfficerMay 11

I look for a growth mindset, collaborative personality and humility. Obviously they need to be good at the core product marketing skills and have demonstrated success in other roles but for a leader I want to see them drive unity across the org. Regarding a growth mindset - I want them thinking about what are we not doing that we should be doing. It's easy to get caught up in the day to day work of product marketing and end up being tactical. I want them thinking strategically about how to drive growth and product success beyond the work right in front of them.

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