Product Vision

3 Answers
Bhaskar Krishnan
Bhaskar Krishnan
Meta Product Leadership - Ads, Commerce & AIJune 7
* Product Vision is similar to a compass for explorers! Product Vision sets the North Star for the product teams and ensures that the Product Principles, Values & Strategy aligns with the Vision on a daily basis * Its easy for Product teams to devolve into a mess of features or play ca......Read More
1191 Views
3 Answers
Jacqueline Porter
Jacqueline Porter
GitLab Director of Product ManagementMay 17
Love this question! Planning for product vision is usually done in 3 horizons: 10 years, 3 years, and 1 year. The 10-year vision is your guiding, north-star approach that will help guide all other investments overtime. The 3-year vision is a little more actionable and will help shape what the ......Read More
969 Views
3 Answers
Bhaskar Krishnan
Bhaskar Krishnan
Meta Product Leadership - Ads, Commerce & AIJune 7
Vision statements are critical for products, product portfolios and companies. Firms with clear vision statements are able to adapt, evolve and focus on solving problems that their customers face, better than competitors and in a manner that brings forward all their strengths. Firms without clear......Read More
1585 Views
5 Answers
Sriram Iyer
Sriram Iyer
Adobe GM / Head of Strategy, Product & PartnershipsMay 3
Yes. At some point, you want to have a set of key workflows and key personas nailed as a part of the vision canvas. And using low code or UX mocks etc. - you want to test the validity of the hypothesis to the next granular level. Always be testing, always be validating, always be pivoting and mak......Read More
1116 Views
2 Answers
Bhaskar Krishnan
Bhaskar Krishnan
Meta Product Leadership - Ads, Commerce & AIJune 7
Product teams and firms should think about the relatioship between the Product, features & goals, the products' & companies' roadmap and finally the company strategy & mission! All these are related and are critical to build disruptve firms at scale * Company Mission is how the world sees your ......Read More
1341 Views
3 Answers
Sriram Iyer
Sriram Iyer
Adobe GM / Head of Strategy, Product & PartnershipsMay 3
Some elements to consider -  1. Market - Market landscape, gaps, and market opportunities. You want to work on an impactful problem area. Key Geos you will play in. etc. 2. Key vectors - I also like to play at the intersection of 2-3 key growth vectors - so I know directionally I am betting i......Read More
2375 Views
4 Answers
Vasanth Arunachalam
Vasanth Arunachalam
Meta Director, Technical Program ManagementAugust 10
I’m assuming the question is about setting a ‘team’ vision/mission and one doesn’t exist yet. The mission statement is the “What” and the vision statement is an ambitious future state of what the world might look like when you accomplish your mission. A crisp vision/mission statement serves as a......Read More
2158 Views
2 Answers
Bhaskar Krishnan
Bhaskar Krishnan
Meta Product Leadership - Ads, Commerce & AIJune 7
* For any Product, the hierarcy, in terms of immediate to long-term is Execute -> Features -> Roadmap -> Strategy -> Vision * The focus for any product team should be to execute & launch and then working on the features & building on the roadmap from a bottoms-up perspective. They shou......Read More
938 Views
4 Answers
Sriram Iyer
Sriram Iyer
Adobe GM / Head of Strategy, Product & PartnershipsMay 3
Metrics are absolutely necessary when building your vision board. As you think of metrics, think of what will really define success? And how will we as a team measure success? Here are a few examples of key questions teams try to answer as they think of crafting metrics for their vision canvas - ......Read More
1056 Views
2 Answers
Bhaskar Krishnan
Bhaskar Krishnan
Meta Product Leadership - Ads, Commerce & AIJune 7
Product vision distills why a product does what it does and how it envisions the future. As we saw above, it's critical to spend time crafting the product vision and the strategic narrative that follows from it. Two firms that had brilliant product visions and have built world-class & global plat......Read More
1105 Views